No such thing as a poor bookie?!

Colin Phillips

At the Start
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From the Guardian site:

Ladbrokes has warned of a fall in first-half profits after customers proved luckier than Britain's second largest bookmaker since the start of the year and the benefits of an upgrade to its digital business were delayed.

Ladbrokes said its net revenue was down by about £11m so far this year, with wet weather favouring the favourites in horse racing and the big teams performing well in the Premier League and FA Cup. The gloomy outlook statement accompanied annual results that showed operating profit down by nearly a third.

Ladbrokes is also struggling to catch up with competitors in online gambling. Last year it signed an agreement with Playtech, the Israeli company that had transformed rival William Hill's digital service.

However, the partnership has proved more disruptive to Ladbrokes' business than expected and the predicted gains have not yet materialised.

Group operating profit fell 32.9% to £138.3m for the year to 31 December but pre-tax profit, including exceptional costs of £51.6m, mainly for switching to Playtech systems, fell by two thirds to £67.6m. The annual dividend will be unchanged at 8.9p a share.

Richard Glynn, Ladbrokes' chief executive, said: "While our financial results for 2013 were disappointing, we made real operational progress which has continued into this year. We remain confident about the direction of the business and the momentum we are creating."

Glynn is under pressure after his plan to revamp Ladbrokes faltered last year, resulting in a string of profit warnings before the latest downbeat forecast. The company is in a race to get its online business up to scratch so that customers can bet easily on mobile phones and tablets before the bonanza of the football World Cup, which kicks off in July.

Ladbrokes said it expected to close between 40 and 50 shops this year because of rising operating costs and higher rents as the economy recovers.

The betting industry also faces political pressure over its reliance on fixed-odds gambling machines. Britain's biggest bookies have launched a code of conduct including letting customers set a maximum loss before betting on what has been called the "crack cocaine" of gambling.

Ladbrokes shares have lost about 38% of their value since the Playtech deal was announced last March even as the wider stock market has boomed. The shares were down 1.8% to 148.4p in early trading.
 
I'm not surprised going from the mess that the affiliate scheme was, they seem to have sorted it out a bit now, but from a promotion perspective they were a nightmare.

they offered different affiliates different offers, but all it did was stop people promoting them. For example last year most affiliates were allowed to promote a £25 sign up bonus, which was low for most bookies at the time. However oddschecker were given a £100 sign up bonus. No one would sign up for a £25 bonus when £100 was on offer, leading to a lot of affiliates using the space to advertise other bookies. they seem to have learnt from that as £50 seems to be on offer across the board now.



As for shops, in Sunderland there are 3 within about a 3 minute walk in the city centre. The 2 in the most central location are tiny, whereas Coral and Hills both have large bright welcoming shops, free tea and coffee (Ladbrokes charge 50p a cup)
 
Hopefully this will be the beginning of the end for my local Ladbrokes. Customer service is non existant and the guaranteed price thing is not their brightest idea either.
 
They are fucked. Their website is ****, their app is **** and their general strategy is ****. They'll be takenover.
 
They are fucked. Their website is ****, their app is **** and their general strategy is ****. They'll be takenover.

Their mobile app truly is a fountain of sh*it, and the old Italian in their adverts is a noisy, annoying, cu*nt.

A pox on all of them.
 
A bit hard on the old Italian ****. Have you read DOPED and seen how Cyril Stein was apparently up to his eyes in it

That's old school Ladbrokes though isn't it. They never moved on. They are a dinosaur in online gaming.
 
Paddypower have around 250 shops in the UK, compared with William Hills 2000 odd. Would they be viewing Ladbrokes as a potential takeover targert? (not the aussie sprinter)
 
From the Guardian site:Ladbrokes said it expected to close between 40 and 50 shops this year because of rising operating costs and higher rents as the economy recovers.


The ones that are too small to fit 6 roulette machines in..
 
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Regarding poor bookies-a couple of guys that were behind me in school opened a bookies about 4 or 5 years ago.New shop-best of everything went into it,the opening was well advertised in the local media.They had a couple of girls working for them as cashiers.From day 1 the footfall was poor,cashiers were put on part time hours and eventually left go.They survived about 15 months and during that time nearly all their credit customers refused to pay up.At a guess I'd say the venture cost them between 200&250K and two decent jobs that they left to start the business.
 
Regarding poor bookies-a couple of guys that were behind me in school opened a bookies about 4 or 5 years ago.New shop-best of everything went into it,the opening was well advertised in the local media.They had a couple of girls working for them as cashiers.From day 1 the footfall was poor,cashiers were put on part time hours and eventually left go.They survived about 15 months and during that time nearly all their credit customers refused to pay up.At a guess I'd say the venture cost them between 200&250K and two decent jobs that they left to start the business.

They were obviously very poorly advised or dreamers. As for giving credit, where do you start.
 
they seem to have been left behind by other more forward thinking firms

i hardly ever use them
 
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